Project Details

The Canopy sits atop The Birchwood on Beach Drive. After the property’s historic renovation, The Canopy opened its doors along with The Birchwood Inn and Birch & Vine restaurant.

As Agency of Record we:

  • Created The Canopy Logo
  • All branding for The Canopy
  • All property and food photography for collateral materials
  • Television production of ads and media interviews
  • All print advertising
  • Press releases
  • Website creation
  • Social media page creation and growth
  • SEO
  • Social media management (Facebook, Instagram, and Twitter)
  • Creation of editorial calendar for social media
  • All graphic design work
  • Pay Per Click
  • E-Newsletter
  • Printed menu inserts
  • Rack cards
  • Event creation & management
  • Partnering and co-branding with vendors


Bayshore Marketing Group is a full service advertising agency in the Tampa Bay/St.Pete Area. We’re all about connecting our clients to the resources they need to achieve their most difficult business challenges and increase revenues. Most of our work begins analyzing your business and consulting on various strategies that will help improve or reinvent your image. Perception is reality and often times you may not see your business the way your customers see your business. Whether you are a start-up or established business, we will help your business stand out from the crowd and grow your brand equity. Contact us for more information.